3.1 Chiang Mai: Introduction

Chiang Mai is often described as the country's cultural capital and is the jumping-off point for sports such as hiking, biking and white-water rafting. Chiang Mai, also known as the Rose of the North, is one of the most charming destinations your clients will ever visit, and is a must for all itineraries, especially for nature lovers and cultural tourists. Selling points include the elephant reserves, an array of centuries-old temples, unique northern-style cuisine and hotels where the hospitality will truly give a new perspective on what world-class service means.

• Chiang Mai is a world away yet only a short flight from Bangkok. The pace is slower but the attractions no less vibrant.
• The city and surrounding area is known for its distinctive cuisine and there are many cooking schools which teach its secrets.
• Chiang Mai is famous for its plethora of golden temples and its daily night market which is an opportunity to taste regional cuisine and buy hill tribe handicrafts.

ANSWER